Celebrating Ben Thomas: Recognized as One of Commercial Integrator’s 40 Influencers Under 40!

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Edu Sessions
Ready to level up your B2B marketing game? Check out our lineup of expert lead, info-packed sessions designed to supercharge your strategies and optimize your use of MarketScale.
From mastering podcasts to nailing onsite videos, we've got something for everyone. Feel free to join any or all sessions that pique your interest and get ready to turn your expertise into impact.
​Upcoming Events
- Oct 03, 11:00 AM – 11:30 AMOpen SessionGet ready to own the trade show floor with the power of media. This session is your playbook for everything you want to create to dominate your next trade show. Learn how to leverage community-generated content (CGC) to create buzz, attract foot traffic, make meaningful connections, and follow up af
- Multiple DatesTue, Oct 03Oct 03, 3:00 PM – 3:30 PMhttps://marketscale-4.wistia.com/live/eventOct 03, 3:00 PM – 3:30 PMhttps://marketscale-4.wistia.com/live/eventJoin us for a live info session to unlock the full potential of MarketScale Studio! We'll guide you through the ins and outs of our revolutionary platform, designed to empower B2B professionals like you to effortlessly turn community-generated content (CGC) into growth and engagement.
- Oct 04, 11:00 AM – 11:30 AMOpen SessionDiscover the key elements that make a great podcast in the B2B realm. This session will equip you with the know-how to create compelling audio content using MarketScale Studio, turning your industry expertise into community engagement and growth. Make your voice heard and your brand unforgettable.
- Oct 04, 3:00 PM – 3:30 PMOpen SessionExplore the transformative power of 3D technology in the B2B landscape. This session demystifies how to leverage 3D capabilities through MarketScale, enabling you to create immersive experiences that captivate your community. Elevate your content game and make your brand more dynamic than ever.
- Oct 05, 11:00 AM – 11:30 AMOpen SessionUnlock the power of mobile filmmaking in the B2B space with this hands-on session. Learn the ins and outs of capturing high-quality video using just your mobile device. Whether it's for educational content or brand storytelling, discover how to turn your smartphone into a potent tool that amplifies
- Multiple DatesThu, Oct 05Oct 05, 3:00 PM – 3:30 PMSession PageOct 05, 3:00 PM – 3:30 PMSession PageThis session will take you through the production process for onsite video with MarketScale. We will break down each step, from pre-production planning to post-production magic, all tailored for the B2B community. Learn how to efficiently turn your educational or promotional message into a compellin
- Multiple DatesMon, Oct 09Oct 09, 3:00 PM – 3:30 PMOpen SessionOct 09, 3:00 PM – 3:30 PMOpen SessionDive into the world of MarketScale's Amplify and Engage Channels. Your Amplify channel is a branded video channel where your company's videos can live on the MarketScale publications pages and the Engage page is your individual contributor page. These resources give you a home for all your media con
- Oct 10, 11:00 AM – 11:30 AMOpen SessionStep into the exciting world of live broadcasting tailored for the B2B community. This session demystifies the process of setting up and executing live broadcasts with MarketScale. Learn how to engage your audience in real-time, whether it's for product launches, virtual events, or industry panels.
- Oct 11, 11:00 AM – 11:30 AMVirtual SessionMaximize your sales impact with the power of media through your MarketScale partnership. This session is all about equipping sales teams with the strategies to leverage community-generated content (CGC) for closing deals. Learn how to use MarketScale's diverse content offerings—from podcasts to vide
Session Calendar
Community generated content with MarketScale makes customer engagement authentic, effective and inspiring.
From integrators to customers to creators
Customer success thrives on education and engagement. But without helpful video content, especially self-serve, customers are required to seek direct help. MarketScale enables asynchronous, bi-directional video communication and channel building to create a massive pipeline of information and inspiration between service and support teams, and customers.
Customer Education is not an option
Customer education doesn't end with the buying cycle, or onboarding. That's just the beginning. Today's most successful customer and partner communities are built on academies and online universities that provide deep community generated knowledge. This can also have an organic Marketing impact, as customers will proudly share their learning, and even badges on their social media. MarketScale makes building learning content easy, decentralized and community generated.
Just like brands engage on YouTube
When it comes to the customer experience, most customers would prefer to learn at their own pace. Often, the first place a consumer looks for help is YouTube. In B2B, companies can provide the same dynamic, by creating a steady flow of supportive media while also empowering channel partners, developers, integrators, partners and customers to create and share their own knowledge.
Virtual events are the pinnacle of community
The most iconic companies in B2B typically have thriving customer and partner events. MarketScale helps companies create and replicate these users conferences, developer conferences and summits, virtually, expanding audiences from geographical constraints, to global reach. Our turnkey tools for community generated content, and our live events platform, along with managed services, makes creating and hosting virtual events for customers quite the party.
Customer Engagement with MarketScale
The best companies in the world today have discovered something amazing. Customers don't just want to use products and gain ROI, they want to become stakeholders who contribute to the community, share their creations, and participate in feedback. MarketScale fuels customer relationships connected by community generated media.
Customer Solutions - Discussing challenges and solutions with the the end users
Customer Review – Customer video review of a new product following the release